Your website should be accountable, affordable, user friendly, and easy to update. We specialise in custom website development utilising our own KMS (KEO's Content Management System) and design solutions for your business or organisation, providing that key unique quality that makes your business stand out.
We focus on the User Experience, ensuring that your positioning and purpose is on point and direction customers and clients to a clear call-to-action.
KEO services all of Australia, working together with National clients to acheive their business strategy goals through meaningful marketing and measured outcomes via web design.
Beautiful crafted websites, designed for your business and your users.
What about responsive design; it's a given. We design websites for purpose and all devices to ensure the experience for your users is seamless between desktop, tablet and mobile.
In fact, it’s very difficult to achieve one without the other. Like a fingerprint, each brand is absolutely unique and a vital asset to any business – our role as a Digital Agency is to increase its value and work with clients to leverage its equity.
KEO provides a high level service for ambitious companies looking to develop new brands or review existing brands. This can either be provided as stand-alone service or as part of a brand development project.
For existing brands: we interrogate your market, your competitors and your existing research. We question your brand’s current position, your current strategy and if necessary, we dig deeper to build detailed insight and to empower the brand development process.
By putting strategy at the heart of the brand development process, our clients gain the benefits of competitive advantage, company growth and increased brand engagement. Our experience of brands is diverse, from developing brand positioning to reviewing brand architecture, from managing rebrands to planning international brand strategies.
Whatever stage of life your brand is at, the strategy behind it is integral to its growth and success, so this is always where we start.
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Ultimately it forms the face or the front of the brand – the symbol customers first encounter for a brand, which affects their initial perceptions and a willingness to engage with our clients business.
Supporting our brand strategists are a team of designers and developers who are experts in their field, with years of experience in the creation of enduring brands, developing striking concepts and designs that are not only impactful, but strategically relevant for the brand.
The whole team is involved from the begining to ensure the delivery is perfect. It's not what can we do, it's what can't we do.
What does a Brand Identity involve?
It consists of but not limited to the creation, design and development of:
Logo Design delivering a replicatable logo for every application.
Style Guide incorporating Font selection and colour selection.
Corporate Stationery Business cards, letterheads, with compliments and all of the official internal touchpoints of your business.
Marketing Collartal can incorporate signage, advertising and
We work with our clients to ensure every form of communication and touch point, from the way the receptionist answers the phone, to the way the managing director speaks during an interview, projects a positive consistent representation of the brand.
Our end goal is always to leverage a brand to achieve business growth – and that’s why we work with some of best brands in regional Australia.
Digital marketing is critical. We're not here to convince you otherwise, what is your brand saying about you online? We have the ability to create our own brand perception and by teaming up with KEO we can target your audience directly and measure your desired outcomes consistently with Google Analytics and Google Apps.
Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) all begin with a strategic approach. Understanding what goals and outcomes you're wanting to achieve from the beggining with Google Adwords can be the difference between spending a lot of money badly, and a small amount well. It's important to articulate the outcomes efficiently to your target audience, and remarket their interests to them effectively.
Web design create a meaningful foundation and user experience for your audience to engage with you business. Ensure you have the right call-to-actions to convert the objectives of your business effectively.
User Experience is a strategic process of defining the desired conversations of a stakeholder group within your website, then crafting and measuring that journey tangibly. It means you're having more meaningful conversations.
Landing pages they're a buzz word yes, but what are they? They're a website designed for a specific purpose and idea. They are designed to generate action and engagement and capture as much data from a user as possible.
Database design and intergration is a process where we take your customer and client data from existing CRMs and Management Software and work together with you to display it in a more meaningful way. We can integrate these with additional software systems for such as accounting software like Xero and MYOB. If you have the data, we can turn it into useful, meaningful information to help you make smarter decisions.
How often do you find yourself having to explain your business, values and direction. We assist with the brand story and direction by crafting story boards, stylescapes and mood boards. These tools work ensure unified collaboration with your service providers.
Beyond this there are many opportunities to build tools and apps that increase engagement with customers, improve workflows and realise efficiencies in your business.
Is your business losing time to software that the business has to manage, instead of that software helping to manage the business?
In-Depth Requirements Analysis gives a clear understanding of what the pain points are, and what a good solution does.
Off The Shelf (OTS) Software can give great benefits, with very modest costs. KEO can find the software to best meet your needs, and advise on getting the most out of it.
KEO's strengths in Custom Development means you get you exactly what you need, even if it doesn't exist yet! We can take ideas and turn them into modern web based systems accessible from all devices.
Seamless integration is a life saver. The more software systems an organsation has in place, the more important it is that they play well together. Losing hours of productivity to re-keying data from one system to another also introduces errors. It doesn't have to be this way, and KEO has a history of working with disparate software systems to find ways to make them work effectively for you.
Online Tools and Apps are the way things are moving. We can help bring existing software and tools into the online age, and make them more accessible to your team and customers.