Your website will lay the foundation for you to perform your best digital business, with social media, advertising and other forms of digital marketing generating leads and bringing them back to your website to ensure maximum results.
Your website should be accountable, affordable, user-friendly and easy to update. We specialise in custom website development utilising our customised Content Management System, KEO'S KMS, and offer design solutions that showcase your key qualities ensuring your business stands out.
We focus on the User Experience ensuring that your positioning and purpose is on-point and directing customers and clients to a clear call-to-action.
KEO services all areas of Australia, working with national and local clients to achieve business strategy goals through meaningful marketing and measurable outcomes through innovative web design.
We specialise in beautifully crafted websites designed for your unique business needs and valuable customers and clients.
And responsive design? It's a given! We design websites that are easy to navigate on any device ensuring user experience is seamless between desktop, tablet or mobile.
In fact, it’s very difficult to achieve one without the other. Like a fingerprint, each brand is absolutely unique and a vital asset to any business. Our role as a marketing agency is to increase your brand's value and leverage its equity.
We collaborate with ambitious business owners, managers, marketing staff and more who are looking to develop new brands or review existing brands. This can be offered as a stand-alone service or as part of holistic brand development.
For existing brands, we review your market, competitors and existing research. We question your brand’s current position, your current strategy and, if necessary, we dig deeper to build detailed insight to empower the brand development process.
By putting strategy at the heart of the brand development process, our clients gain the benefits of competitive advantage, company growth and increased brand engagement. Our experience of branding is diverse, from developing brand positioning to reviewing brand architecture, from managing rebrands to planning international brand strategies.
Whatever stage of life your brand is at, the strategy behind it is integral to its growth and success, so this is where we start.
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Ultimately it forms the face, or the front house, of the brand – the symbol and imagery customers first encounter affects their initial perceptions and willingness to engage with your business.
Supporting our branding strategists, is a team of designers and developers who are experts in their field, with years of experience in the creation of enduring brands, the development of striking concepts and designs that are not only impactful but strategically relevant to the future direction of your brand.
Our whole team is involved from the beginning to ensure the final delivery is perfect.
It's not about asking what can we do but more about what can't we can't do!
What does a Brand Identity involve?
It consists of, but is not limited to, the creation, design and development of:
We work with our clients to ensure every form of communication and touchpoint, from the way the receptionist answers the phone to the way the managing director speaks during an interview, projects a positive, consistent representation of the brand.
Our end goal is always to leverage a brand to achieve business growth – and that’s why we work with some of the best brands in regional Australia.
Digital marketing is critical. We're not here to convince you otherwise, what is your brand saying about you online?
We have the ability to create our own brand perception and by teaming up with KEO we can target your audience directly and measure your desired outcomes consistently with Google Analytics and Google Apps.
Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) all begin with a strategic approach. Understanding what goals and outcomes you're wanting to achieve from the beginning with Google AdWords can be the difference between spending a lot of money badly or a small amount well. It's important to articulate the outcomes efficiently to your target audience and remarket their interests effectively.
Web design create a meaningful foundation and user experience for your audience to engage with your business. Ensure you have the right call-to-actions to convert the objectives of your business effectively.
User Experience is a strategic process of defining the desired conversations of a stakeholder group within your website, then crafting and measuring that journey tangibly. It means you're having more meaningful conversations.
Landing pages they're a buzz word yes, but what are they? They're a website designed for a specific purpose and idea. They are designed to generate action and engagement and capture as much data from a user as possible.
Database design and integration is a process where we take your customer and client data from existing CRMs and Management Software and work together with you to display it in a more meaningful way. We can integrate these with additional software systems such as accounting software like Xero and MYOB. If you have the data, we can turn it into useful, meaningful information to help you make smarter decisions.
How often do you find yourself having to explain your business, values and direction. We assist with the brand story and direction by crafting story boards, stylescapes and mood boards. These tools work ensure unified collaboration with your service providers.
Beyond this, there are many opportunities to build tools and applications (apps) that increase customer engagement, improve workflows and realise business efficiencies.
Are you losing valuable staff time due to outdated software and tedious data entry?
Starting with an in-depth requirements analysis, we work with you and your teams to gain a clear understanding of your pain points and what the right solution should look like.