A strong brand is fundamental to all effective marketing.
In fact, it’s very difficult to achieve one without the other. Like a fingerprint, each brand is absolutely unique and a vital asset to any business – our role as a Digital Agency is to increase its value and work with clients to leverage its equity.
KEO provides a high level service for ambitious companies looking to develop new brands or review existing brands. This can either be provided as stand-alone service or as part of a brand development project.
For existing brands: we interrogate your market, your competitors and your existing research. We question your brand’s current position, your current strategy and if necessary, we dig deeper to build detailed insight and to empower the brand development process.
By putting strategy at the heart of the brand development process, our clients gain the benefits of competitive advantage, company growth and increased brand engagement. Our experience of brands is diverse, from developing brand positioning to reviewing brand architecture, from managing rebrands to planning international brand strategies.
Whatever stage of life your brand is at, the strategy behind it is integral to its growth and success, so this is always where we start.